Privacy policy

This policy explains how NaijaMum handles information in its mobile app and on this support site.

Who can use NaijaMum

NaijaMum is for adults aged 18 and over. Parents and guardians should only add information about a baby they are authorised to care for.

Information we collect

• Account and profile details, including email address, name, nickname, country, location, motherhood stage and profile image.
• Pregnancy and baby information you add, including due dates, feeding preferences, growth and milestone notes, vaccine records, and feeding, sleep, diaper, medicine and temperature logs.
• Community activity, reports, blocks, support requests, guide access and order records, notification preferences and opted-in push tokens.
• Technical information and app events needed to secure accounts, troubleshoot failures and measure sponsored placements.

How we use and share information

We use this information to run accounts, personalise features, keep records and reminders, moderate the community, deliver guides, respond to requests and prevent misuse. Pregnancy and baby records are sensitive and are not provided to advertising partners for ad targeting.

Supabase provides authentication, storage and database services. Expo and Google/Firebase help deliver opted-in notifications. Paystack processes payments made through approved NaijaMum sales channels. NaijaMum does not store payment card details.

When mobile ads are enabled, Google Mobile Ads may process device identifiers, approximate location from IP addresses, interactions and diagnostics for advertising, measurement and fraud prevention. NaijaMum requests non-personalised ads and uses Google's consent flow where required. Where available, advertising choices can be reviewed in the app's Settings.

Service providers may process information outside Nigeria. Anonymous posts hide your identity from other users, but retain an internal account link for moderation and abuse prevention.

Retention and your choices

We keep account data while your account is active and retain feature records as needed for the service. Open safety, fraud, payment or legal matters may require limited records to be retained longer.

You can change profile or notification settings, remove tracker entries, report or block members, or request account deletion. The deletion page explains what is removed and what may be retained.

For questions, requests to access or correct your information, or other privacy choices, contact wytsmoov@gmail.com. Where applicable, you can raise a privacy concern with the Nigeria Data Protection Commission.

Security and changes

We use encrypted connections, account verification and restricted access. If you suspect misuse, contact NaijaMum support. Material changes will be noted here and, where appropriate, in the app.